Software engineering & developer products

Good ideas. Well engineered.

We build custom software for businesses and create developer products like Sendridge, our transactional and promotional email API.

What we build

  • Web applications
  • APIs
  • Internal tools
  • Integrations
  • Developer products

Build. Connect. Deliver.

Illustrative activityIllustrative chart of fictional sample events. The highlighted point is a sample welcome email event. Not live Sendridge activity or performance data.

We build software. We build products.

Engineering services for your business. Developer products for your stack.

  • Web applications
  • API development
  • Internal tools
  • Automation
  • Integrations
  • Developer products

Sendridge

Email infrastructure for developers

Transactional + promotional

Explore Sendridge

What we build

Software for the way your business works.

From the interface your customers use to the systems behind it, we turn requirements into working software.

Web applications, start a project

Interfaces shaped around the way your users work.

Internal tools, start a project

Give everyday operations a purpose-built interface.

Sendridge, explore Sendridge

Transactional and promotional email through an API built for developers.

Conceptual example

message

kind
transactional
to
customer@example.com
subject
Your receipt for order 1042
when
an order is paid

Automation, start a project

Connect repetitive steps into software workflows.

Dashboards, start a project

Make business information easier to work with.

Products & expertise

Conceptual illustration

ProductSendridge

Email infrastructure for what you’re building.

Transactional and promotional email through an API for developers.

Explore Sendridge

Slide 1 of 3: Sendridge

Connected engineering

Good software connects the whole business.

The interface, the data, the APIs, and the workflows all need to work together. We design and build those connections around what your business needs.

Your software. Working together.

From the interface to the systems behind it.

  • Interfaces
  • APIs
  • Data
  • Integrations
  • Automation
  • Email

Our approach

From the first brief to the next release.

  1. Stage 01 of 4

    Understand

    Define the problem, the users, and what success looks like.

  2. Stage 02 of 4

    Plan

    Map the experience, architecture, and implementation priorities.

  3. Stage 03 of 4

    Build

    Develop, test, and refine the software through clear milestones.

  4. Stage 04 of 4

    Launch

    Prepare deployment, document the system, and plan the next iteration.

Under the hood

Care in every layer. Clarity in every handover.

Good engineering is visible in how the software behaves and how easily the next person can work with it.

  • Frontend engineering

    Responsive interfaces with clear states and interactions.

  • Backend engineering

    Application logic structured around the product’s requirements.

  • APIs & integrations

    Defined interfaces between the systems your product relies on.

  • Data workflows

    Clear paths for information to be captured, processed, and used.

  • Testing & refinement

    Check the important user flows and resolve issues before release.

  • Deployment & handover

    Prepare the release and document how the system is maintained.

We build products of our own, too.

Sendridge documentation (opens in a new tab)

Built by Ashlinq

Sendridge. Email, built into your stack.

A transactional and promotional email API for developers. Connect the messages your product needs to the applications you build.

Explore Sendridge (opens in a new tab)
Interface concept. Interface concept, not a product screenshot: a description of a transactional message beside the email it becomes.

Sendridge use cases

  • Transactional email

    Connect event-driven messages, such as account notifications and confirmations, to your application.

    Learn more about transactional email

    Transactional messages are sent because something happened in your application: a new account, a password reset, an order update. Your application decides when a message is needed, and sends it through the Sendridge API.

    Talk to us about Sendridge
  • Promotional email

    Connect promotional messages and product announcements to your software.

    Learn more about promotional email

    Promotional messages go to people who have chosen to hear from you, such as product announcements and newsletters. They are planned rather than triggered by a single action, and are sent through the same API as your transactional email.

    Talk to us about Sendridge
  • Built for developers

    Bring email sending into your application through an API.

    Learn more about built for developers

    Sendridge is used from your own code. Your application passes the details of a message to the API, and the email is sent from there, so sending email sits alongside the rest of your application logic.

    Talk to us about Sendridge

Start a project

Let’s build the software your business needs.

Tell us what you’re building, improving, or connecting.

Software engineering services from Ashlinq Technologies.

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